Tuesday, April 21, 2015

BB-8 Star Wars Droid Toy May Be Yours This September

Update: Sphero declined to comment on the listing, though it did say the image posted on the site (shown below) is not official. It is, however, excited to work with Disney to bring the droid to life, as shown in their statement below:

“What an incredible honor it is to work with the team at Disney on one of the most interesting new characters in the Star Wars franchise,” said Paul Berberian, CEO of Sphero. “Opportunities this significant are rare. If anyone can execute and deliver on an exceptional BB-8 experience, it’s our Sphero team in Boulder.”

“This is the beginning of a whole new category of consumer products," said CCO Rob Maigret.  "You can own a piece of the movie, have it in your home, and relive an experience that is authentic to the entertainment on the screen. Our hardware and software technology advancements make it possible to build the toys of the future now.  We are deepening the user connection in ways that, until today, have only been portrayed in science fiction.”

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from IGN News http://ift.tt/1GglsFm
via IFTTT

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