It's easy to imagine where the flavors for cherry, banana, and watermelon might come from, but the origins of Jelly Belly's more...peculiar flavors are a little more complicated.
MentalFloss reports smell plays a large part of our sense of taste, so Jelly Belly's resident flavor scientist starts by finding a source for the scent. Once the source is found, it is then placed in a gas chromatograph, which turns the item into vapor - typically after it's been dissolved, boiled, or heated - and examines its chemical makeup.
After the chemical makeup has been identified, it is then turned into a flavor maker. These flavor makers serve as the starters used by the team to create jelly beans.
from IGN News http://ift.tt/1MHySke
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